While Country Music Week is expected to bring no shortage of music and fun to the Forest City over the coming days, it’s also projected to have a positive economic impact on local businesses.
It will be the largest non-sporting event London has ever hosted, and it’s predicted to inject up to $10 million into the local economy.
Bars, restaurants and even salons are expected to be packed over the next four days, along with the London Convention Centre.
will also be bustling with activity with it’s General Manager Lori Da Silva telling AM980 they’re ready.
“It is a busy week, we’re very excited to be a part of Country Music Week,” said London Convention Centre General Manager Lori Da Silva.
“We’re actually hosting the business sessions, an annual general meeting, awards gala dinner, as well as a big luncheon for the organization.”
Hotels all over the city will also be jam packed with receptions and private events for the recording industry, making for a busy four days.
“In our building alone we’re expecting close to a thousand people, so it’s a very exciting time,” said Da Silva.
She says one of the best things about the Country Music Week is that it is taking place after Labour Day, which is typically a quieter time for conventions and conferences.