As the wildfire continues to devastate northern Alberta, many people across the country are stepping up to to help, including businesses here in London.
Staff at Roy Inch and Sons Service Experts reached out to colleagues in Alberta and will be collecting donations to support the relief efforts in Fort McMurray.
“We have a couple of sister centres out in Alberta, and we were talking to them of what we could do to help, and they said if you could match donations and help us raise some money, that’s what we need,” said Peter Inch.
“It’s something that I know every dollar is going to be needed, and I don’t know if we can raise enough to even help, but we’ve got to do something, we can’t just sit here and watch what’s going on and not help.”
For every $10 that is donated, Roy Inch and Sons will match it.
Shelby’s Food Express on Horton Street at Clarence Street has also committed to donating five per cent of their profits to the ongoing effort. Co-owners Yasser Ali and Yazan El-Shalabi will donate all money raised to the Red Cross.
On Thursday night, the London Knights accepted donations from fans during the game, although the total amount of money raised has not been announced.
The local Labatt’s Brewery has filled 200,000 cans with drinking water to help those who have been displaced. So far, 69,000 cans have been shipped, with another 131,000 at the ready.
Labatt’s Canadian Disaster Relief Program was first established in 2012 to provide safe drinking water to Canadian communities that have experienced a natural disaster.
The Federal Government also said they will match all donations to the Red Cross to assist those displaced by the devastating blaze.
Prime Minister Justin Trudeau says assistance funds will also be coming.
To donate to the Red Cross, you can visit their website, or text REDCROSS to 30333 to send $5.